Are you wondering why your sales and opportunities aren't as high as you would like? The problem may not be your art. It may be as simple as having a website that appears unattractive and functions poorly. No matter how many visitors you have if your website is unprofessional large numbers of potential art buyers and art agents/galleries may lose respect and interest. There … [Read more...]
The Golden “Keys” to Attracting Art Buyers to Your Blog
When I suggest to an artist client they start an art blog or that they post more often, if they want to drive more traffic to their website and increase their art sales, the response is usually, “But, Renee, what should I write about? I’m not a writer.” I know that facing the blank page of a blog can be intimidating at first; however, an art blog is a powerful art marketing … [Read more...]
Does Your Art Website Pass This Test?
Are you upset that you aren’t receiving as many exhibitions, subscribers, sales, commissions, students and clients as you would like? If not, your art website may be at fault. In this article I offer a questionnaire that will help you evaluate the performance of your art website. The questions are based on the most frequent mistakes I see on artists’ websites. You … [Read more...]