When interior designers, corporate art consultants and other industry art professionals are hired to help their clients one of their most valuable resources is the Pantone Color Institute. When you visit the Pantone Color Institute website you will quickly learn about the extensive services it provides when you read: "Recognized globally as a leading source of color expertise, … [Read more...]
Pantone’s Color of the Year is Viva Magenta 2023
When interior designers, corporate art consultants and other industry art professionals are hired to help their clients one of their most valuable resources is the Pantone Color Institute. This vital organization uses color theory to interpret trends — looking at fashion, design and “socio-economic conditions” for inspiration. Well, Pantone has announced the 2023 color … [Read more...]
Ways to Place Installation Images of Your Art on Your Website to Increase Sales
One of the most important pages on your website to engage visitors and increase their interest in buying your art is to show images of your art as it looks installed in rooms. Call this page "Room Views" or "Installations", also referred to as "In Situ" images of your art. Place them on your website to increase art sales. This article offers examples and ways you can create … [Read more...]