Selling Art in the Healthcare Art Market

As I’m sure you probably already know the art in healthcare field has been growing steadily in the last few decades. Hospitals and wellness centers have incorporated art programs and budgets for art at a steady pace. Many artists are enjoying the rewards of selling art in the healthcare art market. There are many venues that seek art such as general hospitals, pediatric medical spaces, senior residences, acute care hospitals, surgery centers, medical office buildings, physicians’ offices, rehabilitation centers, and more.

Art isn’t only being placed in hospitals in large numbers. Positive art images are also increasingly visible in spas, corporate lobbies,  educational facilities, yoga and meditation centers because they know the value of healing art and the impact it has.

Imagine the enormous exposure your art will receive from displaying it in a healthcare facility. An average hospital may have as many as 1,000 people walking down its hallways every hour.

That includes employees and visitors who will be introduced to your art.

Healthcare venues offers you exposure to patients, staff and visitors 24 hours a day, 7 days a week.

Splashes of Hope

Splashes of Hope splashesofhope.org, is a non-profit organization that has helped hundreds of medical facilities transform their walls to enhance the moods of their patients. Art is “splashed” on the walls of a vast array of facilities such as orphanages, cancer centers, hospitals, veterans homes, nursing homes, children’s hospitals, hospices, and shelters, and many more.

The organization works with volunteer artists, donations and donations in-kind to create the murals. Artists can volunteer to design murals for hospitals, or get trained to paint murals for locations across the country. The administrative office and art studio for Splashes of Hope are located in Huntington, New York.

Art In Healthcare Is Ever Expanding

Medical Professionals Are Prescribing Art as “Doctor’s Orders”

The demand for art is has grown because it is now considered an important element in wellness. It is fascinating and rewarding to observe how this field — known as “arts in medicine” or “integrative arts medicine” —  is growing and the way its positive impact on individuals around the world.

However, if we delve into history we know art in hospitals is nothing new. Masterpieces of art in such institutions have made their presence from Renaissance Florence and Siena to the 20th century. Piero della Francesca made a painting for a hospital in Sansepolcro, as did Hans Memling in Bruges, Matthias Grünewald in Isenheim, El Greco in Toledo, Rembrandt in Amsterdam, William Hogarth in London, Vincent van Gogh in Saint-Rémy-de-Provence, and Marc Chagall in Jerusalem.

The U.S. Department of Labor predicts double-digit job growth through 2023 in the field of healthcare and the health services industry. The healthcare and wellness industries are hiring design specialists and corporate art consultants to find art, commissioning artists to create art, and hiring art therapists and training artists to teach art-making to patients.

An article on MyModernMet.com revealed that the definition of “doctor’s orders” in the U.K. is about to be rewritten. There is a new government proposal in which general practitioners across the country will prescribe fewer pills and syrups and more art and culture. Yes! This approach called “social prescribing” aims to highlight and illustrate the benefits of art-inspired, therapeutic treatment for a range of ailments and afflictions.

Theresa May, the Prime Minister, explains this initiative calls for cultural and community-based activities that will holistically combat “one of the greatest public health challenges of our time.”

According to health secretary Matt Hancock, “It’s scientifically proven… access to the arts and social activities improves people’s mental and physical health. It makes us happier and healthier.”