One of the most important pages on your website to engage visitors and increase their interest in buying your art is to show images of your art as it looks installed in rooms. Call this page “Room Views” or “Installations”, also referred to as “In Situ” images of your art. Place them on your website to increase art sales. This article offers examples and ways you can create your own visuals for your website, without having to hire a photographer.
These “in situ” images let prospective art buyers know the scale and proportion of your art relative to the other pieces of furniture and objects in the room. They will be able to visualize how your art will look and feel in their homes or places of business. This option also offers you the opportunity to demonstrate how a commissioned work of art might look in your clients’ rooms before you start the projects.
Meg Black’s Installation Images
Meg Black has been a practicing artist working with natural fibers for over 30 years. As one of a handful of artists working in this exploratory medium, she has become something of a pioneer. Her art is in many private collections and also found in public spaces and the healthcare industry.
The above photograph depicts her art work in the collection of a healthcare venue.
On her website she has created a section named “Installed Artwork” in which she offers four distinctive categories for viewing her installations: “Corporate”, “Healthcare”, “Residential”, and Public Collections.
To visit her website visit megblack.com
How to Create An Installed Artwork Page On Your Website
You could take pictures of your art in actual environments; although, that may take more time and effort than you want to put into this project. Also, due to lighting conditions beyond your control the quality of the photographs may not be ideal.
Here are simple options:
There are several online resources that offer free downloads of rooms. One is unsplash
Below is wonderful combination of a photo of a room with a blank wall by Minh Pham that I downloaded from the Unsplash website and added my own colorful photograph of a lily pond.
Other Options
Use the WallApp on the Oh My Prints website.
Download the Artrooms app for iOS devices available on itunes
Download the ARTSEE app from the Apple Store to your iPad or iPhone
You may download royalty-free interior images for a small fee at Shutterstock.com
What about showing sculpture?
Liz, that’s a great idea! I’m working on that.
Great article thanks Renee! And thanks so much for finding Artroomsapp.com I put the app on my phone the rooms are beautiful! & I love all the frame options 🙂
Thank you Barbara for letting me know about Artroomsapp.com. In the article under “Here are simple options” I added the link for readers to download it from itunes.
Thank you. I appreciate the category called Installed Art. I like it separate from my Portfolio.
My connection with the http://www.vangoart.co has the opportunity for a person to photo their blank wall and then add an image from the online art sales.