Have you ever asked yourself, how can I sell many works of art before I create them? If so, you'll love this article about how to create an Art Patron Plan. If you’re an artist who enjoys creating a series of artwork on a specific theme, is good at meeting deadlines, and wants to gain loyal collectors and financial security, this article has been written for you. The Art … [Read more...]
10 Best Selling Tips For Artists
If you visit the hundreds of articles I've written for you on this website you'll probably find thousands of sales tips for artists. In the interest of saving you time I like to occasionally offer bite-size morsels of information with links to further reading. That way, you have the option to read either short or long articles that best suit your time schedule! Either way, … [Read more...]
The Important Differences Between Your Artist’s Biography and Your Artist’s Statement and How to Write Them
On a daily basis I have the pleasure of visiting dozens of artists' websites, either as part of my curatorial process for a new exhibition or in preparation for my writing services when artists are seeking feedback about their art. Suffice to say, I have read a diverse array of Artist's Biographies and Artist's Statements, ranging from excellent to those that are written … [Read more...]
How to Add Value to Your Art So You Can Raise Your Prices
Throughout your art career you'll want to engage in activities that will add value to your art. There are several key benchmarks that define how the value of art is determined. The more valuable your art becomes the more justification you'll have for charging more for it. This article shows you how to add value to your art and what steps to avoid that will decrease the value … [Read more...]
Let Your Personality Shine When Writing or Speaking About Your Art
Your Artist's Statement is frequently requested from galleries, museums and the press. Throughout your art career there will be many occasions where you will be asked to write about your art and/or talk about it. Also, many art professionals may specifically require an Artist's Statement in order to consider you for representation, awards, and juried exhibition … [Read more...]
The Basics of Public Relations For Artists
An artist recently asked me "Why is it that some artists' careers rise to stardom while other artists, who are equally talented, remain invisible?" It was an excellent question that led me to write this article on the subject of public relations. Having been an arts writer for 30 years and a former art magazine publisher, I am well acquainted with the role that public relations … [Read more...]
Write Your Artist’s Biography With The Inverted Pyramid Style
When you write your artist's biography with the Inverted Pyramid style you'll enhance your art writing skills and self-promotion. Writing using the Inverted Pyramid Style is a valuable lesson I learned when I launched Manhattan Arts International magazine under the mentorship of a leading United Press International correspondent. Since then, I follow this style, whenever I … [Read more...]
You Can Sell More Art With These Hundreds of Ideas and Resources
To help you succeed in selling more art I have written dozens of articles on the topic of increasing your art sales. Here are several articles to get you started. Each article contains several links so there are hundreds of ideas and resources to help you sell more art. You'll want to bookmark this page now and return! How Artists Can Develop Satisfied Art Buyers and … [Read more...]
How to Price Your Art With These 15 Tips
When providing career guidance to artists many of the questions I receive are related to pricing their art. In this article I provide advice that will help you know how to price your art. There are specific rules for pricing art that are used in this business. If you follow the methods I recommend here you'll be confident that you're consistent with art business ethics. These … [Read more...]
10 Ways to Avoid Art Career Sabotage
You can have the best art on the planet, but unless you apply positive and proactive beliefs and action steps you may not achieve your career goals. Many of the obstacles we face can be attributed to our own self-sabotaging behavior. So, here are 10 ways to avoid art career sabotage. Every one of the 10 points ends with a link to a related article where you can dive into the … [Read more...]
4 Ways to Ensure Ongoing Future Art Sales
Your art buyers are valuable assets. Whenever you make a sale, recognize it as the beginning of a long, rewarding relationship. According to the Pareto Principle, 20 percent of your clients will bring you 80 percent of your business. Don't ignore those 20 percent. They not only like your work already and don't have to be convinced, they can also refer more art buyers to you. … [Read more...]
8 Golden Keys for Art Career Success
As an artist career coach and mentor I am called upon to provide the best art marketing strategies tailored to each individual client’s creative, career and financial goals. My mission is to help artists attain art career success that fits their needs. After helping thousands of artists over the years I've learned there are certain "Golden Keys" to building a more rewarding … [Read more...]
What to Do When You Receive Publicity As An Artist – 15 Steps to Take
15 Important Steps to Take Immediately After Learning You Are in an Article, Received an Award, Were Selected for an Exhibition or Other Good News When you receive any form of publicity as an artist, whether it is a feature in a magazine, exhibition catalogue, get selected for an online exhibition, or been featured in a video, it is the perfect time to get your art marketing … [Read more...]
How to Write Your Short Artist’s Statement
Your average length Artist's Statement usually runs around 100-200 words. (Read "How to Write Your Artist's Statement"). After you've written that, it's a good exercise to pare it down for those times when you'll need to be very concise. If you've entered any of the online art exhibitions I've curated on the Manhattan Arts International and The Healing Power of ART & … [Read more...]
How to Create Your Art Business Plan
It's Easier Than You May Think! Helping an artist create an art business plan is one of the most rewarding things to do as an art career mentor. I feel as though I am giving them a magic wand to ensure their career success. The idea of how to create your art business plan may seem intimidating at first. That's why I wrote this article to show you how the process can be … [Read more...]
How to Create Successful Art Exhibitions Using Themes
Enhance The Mood, Increase Attendance, Attract Publicity and Get Financial Sponsorship for Your Art Event You probably already know by now that at one point in my art career I organized many art events in New York City. The venues ranged from such diverse spaces as galleries and artists' studios to major corporations and cultural centers, night clubs, and hotels. I was … [Read more...]