• Home
  • About Renee
  • Writing Services for Artists
  • Articles
  • Interviews
  • Resources for Artists

RENEE PHILLIPS - MENTOR FOR ARTISTS

Helping Artists Achieve Their Fullest Potential

Ask Renee to Write About Your Art

You are here: Home / Articles / How to Stay Financially Secure When You Change Your Artistic Style

How to Stay Financially Secure When You Change Your Artistic Style

By Renee Phillips 2 Comments

An artist I know confessed to me that she had created what she referred to as “safe and saleable” art for two decades. She attracted a loyal clientele and had a lucrative career. However, there was a problem. She no longer felt creatively challenged by the art she was selling. Within the past year she began a new series of work in a different style. Although she was enthusiastic about creating it she was also afraid about losing her financial security.

Her predicament is not a rare one. Perhaps it’s happened to you. You may want to know how to stay financially secure when you change your artistic style. Here are a few suggestions that will make your transition easier.

Know You’re Not Alone

Chances are you’ll change your signature style and medium more than once during your career. During the period of uncertainty remember the artists who altered their styles with no regrets. Find mentors among your contemporaries who have been successful.

Remember that Richard Diebenkorn was influenced by Abstract Expressionism. But unlike many artists of his day who were reluctant to change their successful signature styles, he made major shifts during the course of his entire career.

Recognize the Challenges

Changing your creative course significantly can be intimidating. It forces you to shed part of your former identity, navigate the unknown, face the possibility of rejection and anticipate how you will manage some financial setbacks.

Most importantly, you want to avoid having these challenges prevent you from achieving freedom of expression and reaching your highest creative and career potential.

Quote by Renee Phillips. Photo from pxhere.com. Public domain.
Quote by Renee Phillips. Photo from pxhere.com. Public domain.

Take Practical Steps

Periodically throughout your career create SMART (Specific, Measurable, Attainable, Realistic and Timely) short and long term financial goals. Set aside a substantial savings to protect you from any temporary decline in sales. Prepare a new art business plan every six months.

Redefine your customer profile when you alter your work. Frequently research new art marketing venues, galleries and art consultants that might be compatible with your new direction.

Write a new Artist’s Statement about your new works of art to clarify the distinctive qualities and artistic direction.

Create the Work

This is obvious but worth emphasizing. Continue creating the new body of work. You will need to have at least 20 works of art in your new portfolio that comprise a cohesive creative vision before you schedule any public viewing or approach galleries.

Give yourself plenty of time to work out any technical and creative issues. Design a realistic timeline to make sure you can adapt to your creative transition without any stress.

Don’t Feel Pressured to Make A Choice

Don’t feel the urgency to marry one style or another. Many artists cater to more than one audience gaining rewards from each. For instance, a well-paid decorative muralist is equally comfortable painting large abstractions and enjoys having two different markets and two different websites. As you embark on your new style don’t burn any bridges.

Consider different options such as, you may find balance in creating commissioned pieces in one style while exhibiting your art in galleries with another style.

Test the Waters

Social media is a wonderful place to share your new style and get immediate feedback from a range of followers. Post pictures of your creative transitional phases on Social Media.

If you have an art blog, use it as a platform to introduce your new style. Explain your artistic process as it evolves to keep your potential buyers’ interest strong.

Build A Support System

During times of transition it’s imperative that you create a support system, either from one staunch ally or a group that will soften any blows of negativity or insecurity.

Consider joining an artist’s group that shares your new direction and values or hire a career coach who will motivate you to stay focused and provide experienced guidance and strategies.

Rely on Strong Relationships

Throughout your career what will remain constant is the way you handle your relationships with buyers. Whenever you make a sale, whether it is to a client, or through a gallery or consultant recognize it as the opportunity to begin a long, rewarding relationship with them. Strive to create a foundation based on mutual respect.

Take steps on a consistent basis to stay connected. Strong relationships will sustain your business regardless of any creative changes you make. (Read How Smart Artists Treat Their Art Buyers)

Take Your Customers With You

Invite your current art community to join you on your new creative journey. Offer your fans and collectors a private viewing with the opportunity to purchase your new collection before anyone else sees it. They will appreciate the special treatment.

Remember, even when your style changes you are the same artist at your core. Your basic values have not changed. Communicate that to your clientele. Share your enthusiasm for your new body of work and your passion will be contagious.

Stay Positive

Visualize the new series of artwork with confidence and a positive attitude. Expect the best from your creative and business challenges. Enjoy this experience as an opportunity for personal and professional growth. You will emerge from this transition as a more powerful, independent and courageous person.


Also Read
Make Positive Changes in Your Art Career
How to Create Your Art Business Plan



Check Out My Writing Services for Artists


Filed Under: Articles, Featured Articles Tagged With: art career success, art marketing advice, selling art

Find out about Renee’s Writing Services for Artists

About Renee Phillips

Renée Phillips is a mentor and advocate for artists helping them achieve their fullest potential. She provides career advice, writing services, and promotion for artists from beginners to advanced. She organizes online exhibitions as Director/Curator of Manhattan Arts International www.ManhattanArts.com and Founder of The Healing Power of ART & ARTISTS www.healing-power-of-art.org. As an arts' advocate she has served on the advisory boards of several non-profit arts organizations. She lives in New York, NY.

Comments

  1. Ana says

    01/09 at 10:24 am

    Great Renee! I totally identify myself with this article

    Reply
    • Renee Phillips says

      01/09 at 12:06 pm

      Dear Ana, Thank you for reading the article and your comment. I’m always inspired when my article resonates with an artist. Wishing you a prosperous and joyful 2018, Renee

      Reply

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Welcome!

My purpose is to help artists achieve their fullest potential. On this website I share decades of knowledge and experience as an art writer and artist career coach.

I am also the Director of Manhattan Arts International and The Healing Power of ART & ARTISTS where I maintain online galleries and curate exhibitions.

You'll find those links below.

MANHATTAN ARTS INTERNATIONAL

Manhattan Arts International website

As the Founder, Director and Curator of Manhattan Arts International I maintain online galleries and curate exhibitions.

Healing Power of ART & ARTISTS Gallery

The Healing Power of ART & ARTISTS website resources

I am the Founder, Director and Curator of The Healing Power of ART & ARTISTS.

The website features an online gallery, exhibitions, and hundreds of articles and art reviews.

The mission is based on the belief that artists have the power to bring positive change to individuals, society and the environment.

Follow Me on Social Media

  • Facebook
  • Instagram
  • LinkedIn
  • YouTube

Ask Me to Write an Art Review

Praise for Art Reviews by Renee Phillips

Find out about how to apply to have me write an Art Review for you that you can use for your promotion and marketing purposes.

The art review will be published on The Healing Power of ART & ARTISTS website. It will be promoted widely in social media.

Simply tap or click on the photo above to learn all about it.

More Suggested Reading

Scams Aimed at Artists

Artists Beware of Sammers on The Rise! If you are promoting yourself as an artist, have an email address … [Read More...]

Beware of Vanity Galleries

It is A Pay to Play Game In Which Artists Have Much to Lose This article offers advice that is useful when … [Read More...]

The Truth About Fine Art Agents

Let's Dispel Some Myths and Make Way for New Options Every week at least one artist will ask me how and … [Read More...]

Are Your Art Materials Making You Sick?

As an artist it's wonderful to imagine the treasure trove of art materials to choose from to create your … [Read More...]

Where to Find Art Buyers and Meet Collectors

Where and how to find art buyers requires a combination of knowledge, strategy and persistence. However, there … [Read More...]

A Positive Future for Maturing Artists

Steps to Take to Restore Optimism and Bring Peace of Mind The artists I have coached over the years come from … [Read More...]

How to Avoid Getting Rejected in Art Competitions & Mistakes Artists Make

Has your art ever been rejected in a juried art competition? Were you confused because after seeing the … [Read More...]

What Really Is Self-Taught Art and What Does It Mean to Be A Self-Taught Artist?

Definitions, Historical Facts and Artists in This Genre As I'm sure you know by now I write a lot of art … [Read More...]

Do You Think Titles of Art Matter?

This Question Has Attracted Many Different Replies Shakespeare quipped "A rose by any other name would smell … [Read More...]

22 Questions for Artists to Ask Galleries

Exhibiting in a gallery requires an investment of your time and energy on your part. So, before you ask any … [Read More...]

Organizations That Advance The Status of Women Artists

Organizations that serve and advance the status of women artists are essential and cherished resources. They … [Read More...]

How to Approach New York Art Galleries and Any Desired Gallery

Most artists from around the world want to be exhibited in New York Art Galleries. However, many of you are … [Read More...]

10 Best Selling Tips For Artists

If you visit the hundreds of articles I've written for you on this website you'll probably find thousands of … [Read More...]

Sell Your Art To Interior Designers and Corporate Art Consultants

Professional Organizations and More Resources with Thousands of Leads You can expand your art sales by … [Read More...]

Art and Artist’s Statements – Quotes by Famous Artists

If you're like most artists I know, the task of writing your Artist's Statement feels like torture. You may … [Read More...]

The Basics of Public Relations For Artists

An artist recently asked me "Why is it that some artists' careers rise to stardom while other artists, who are … [Read More...]

What to Do When You Receive Publicity As An Artist – 15 Steps to Take

15 Important Steps to Take Immediately After Learning You Are in an Article, Received an Award, Were Selected … [Read More...]

Selling Your Art to Corporations

Imagine your art on permanent display in a lobby or conference room of a corporation. Getting your art into … [Read More...]

Topic Ideas For Your Art Blog Posts

Whenever an artist client asks me how they can drive more traffic to their website (after they have created a … [Read More...]

My Love-Hate Relationship As A Juror / Curator

This is a true confession to you about my love-hate relationship as a juror / curator. During my art career I … [Read More...]

Our Privacy Policy

Click here to read our Privacy Policy.

Writing Services for Artists

My specialty is writing "Praise Quotes" -- Art Statements for artists to use for promotion and longer Art Reviews which I publish and provide promotional services. This is useful for artists who struggle when they have to write about their art. Artists use my writing on their websites, social media profiles, exhibition catalogues, grant … More...

Copyright © 2014 -2025
Renee Phillips
Manhattan Arts International
200 East 72 Street, New York, NY 10021
renee@manhattanarts.com

Copyright © 2025 · Magazine Pro Theme On Genesis Framework · WordPress · Log in