You've probably noticed I've written a lot about how to improve your art website -- from mistakes to avoid when creating your art website, how to improve your visitors' experience, and how to create an in situ page and your praise page. This article is about another important page to help you advance your art career. It will help you with deciding what questions to answer when … [Read more...]
The Art of Creating Positive Grooves In The Brain
How our brain works is fascinating to me. For instance, the way we perceive the world is based on our beliefs -- a collection of what we know on conscious and unconscious levels of awareness. Brain researchers have revealed that our every thought is a chemical reaction that passes through a channel composed of receptors and connectors that lead us to awareness. And, when a … [Read more...]
A Positive Future for Maturing Artists
Steps to Take to Restore Optimism and Bring Peace of Mind The artists I have coached over the years come from many different cultural and educational backgrounds and span all different ages -- from recent college graduates to seniors. Many of them, who are over the age of 50, are vibrant and enthusiastic about entering a new phase of their lives; however, they admit to having … [Read more...]
Plan For Your Holiday Art Sales Now With Email Marketing – 7 Steps
There are many people who are thinking about what to give as holiday gifts and other special occasions and your art work should be on their minds. This article who help you plan for your holiday art sales now with email marketing. Marketing experts agree more than 70% of the population prefer that businesses reach out to them by email. To help you generate robust art sales … [Read more...]
The Champion Artist Is An Inspired Realist
This light-hearted article gently pokes fun at some unrealistic artists we all know. It also discusses the qualities and practices that most successful artists possess and affirms my belief that the champion artist is an inspired realist. Scenario #1 - The Runner A person makes an appointment with a fitness trainer after purchasing a new running outfit and the top of … [Read more...]
Denisa Prochazka’s Excellent E-Mail Newsletter
In a recent consultation with award-winning artist Denisa Prochazka, denisa-sculpture.com.com, I persuaded her to start sending e-mail newsletters. Then, she got inspired by Susan McLaughlin‘s awesome e-mail newsletter posted last week. She decided to write her first e-mail newsletter and it's excellent. With her permission I am delighted to share it with you. See how easy … [Read more...]
Artist Susan McLaughlin’s Awesome E-newsletter
If you follow me here you know I'm always encouraging artists to build an email list and send e-newsletters to enhance follower loyalty, build your brand, and increase your art sales. What prevents most artists from doing it is they dread the thought of writing. So, when I received Susan McLaughlin's awesome e-newsletter today I was over the moon! With her permission I am … [Read more...]
Topic Ideas For Your Art Blog Posts
Whenever an artist client asks me how they can drive more traffic to their website (after they have created a well-designed and functioning website) and set up their social media pages, I frequently recommend they start an art blog and send a monthly email newsletter. They inevitably gasp, "Oh no! What will I write about?” Surprisingly, during our discussion it doesn't take … [Read more...]
Empowering Your Art Career Goals
How are you doing with your art career goals? Have you surpassed your expectations or are you lagging behind? I hope you haven’t given up. If you've hit a bump in the road, I'm here to help you get back on track. This article is about empowering your art career goals and may be just what you need for a dose of inspiration and help you manage your goals for best … [Read more...]
There Are Positive Solutions for Your Art Career Challenges
As an artist living in an imperfect world, there may be times when you’ll feel neglected and under-served. You may suffer from one or more of these circumstances: isolation; financial hardship; young and under recognized; and aging and invisible. Like a chronic disease, if left unresolved and untreated, these conditions can erode your confidence, prevent you from pursuing … [Read more...]
Is Procrastination Preventing You From Achieving Art Career Success?
As the director and curator of two online galleries in addition to maintaining this website and writing assignments, I have dozens of important projects and crucial activities to accomplish at all times. To meet deadlines I rely on many lists and other essential systems and practices that keep me on track. In my busy life procrastination is not an option. To my … [Read more...]
Resources for Artists Interested in Selling to The Healthcare Art Market
Based on many research studies healthcare experts agree that positive art has a healing impact on patients and art in healthcare is a big industry that is growing rapidly. As our life span increases the medical field is expanding to a wide variety of venues that need art -- from hospitals to outpatient clinics. This rings a call for you as an artist to consider selling your art … [Read more...]
Resources To Protect Artists’ Health and Safety
As an artist, it is extremely important for you to be aware of your health and safety. You should know about the materials you're using to create your artwork and other physical conditions that may jeopardize your health. In this article I provide important ideas and resources to protect artists' health and safety. Look for Health Labeling on Art Materials ASTM … [Read more...]
Money For Artists During Challenging Times
Artists have always been vulnerable to financial challenges, whether they are facing temporary losses or ongoing conditions that threaten their security. With the change of administration and planned cutbacks, the levels of fear and anxiety seem to be higher than ever. I hope this article "Money For Artists During Challenging Times", which provides several funding resources and … [Read more...]
Dealing With Dealers and Art Galleries
Whether you're just flirting with the idea of being in a gallery or have been offered a contract, you want to be prepared with the questions to ask before you join, improve your relationships with them, understand what vanity galleries are, and more. Dealing with dealers and art galleries is serious business and you want to be sure you safeguard your precious artwork and … [Read more...]
The New-York Historical Society Center for Women’s History
For centuries women have inspired, enlightened and informed us with their enormous talent, vision and commitment. Many have served as creative trailblazers. Unfortunately, their contributions have gone under-recognized. That's why we are pleased to announce the opening of the New-York Historical Society's Center for Women’s History. The inaugural event took place on March 8, … [Read more...]