This week, several artists told me they had landed important opportunities as a result of reaching out to people. They have learned the value of nurturing relationships. As I wrote in "Follow The … [Read more...]
Popular – Articles
How Helping Others Led to A Rewarding Art Career
One of the many guiding principles that has helped me in my life and career was from Booker T. Washington (1856-1915), a prominent American educator, author, orator, and advisor to U.S. presidents. He … [Read more...]
Announcing The Colors of the Year for 2023
You may recall my article "The Forecast in Decor Calls for Brighter Colors in 2022" in which I admit may have seemed unusual since I normally don't jump on trends. However, to my surprise, I received … [Read more...]
The Art of Creating Positive Grooves In The Brain
How our brain works is fascinating to me. For instance, the way we perceive the world is based on our beliefs -- a collection of what we know on conscious and unconscious levels of awareness. Brain … [Read more...]
How to Craft Your Elevator Speech As An Artist
Your elevator speech, which is also referred to as an elevator pitch, is a brief description of you and your artwork. It’s the reply you give when someone says, "Tell me about yourself. What kind of … [Read more...]
The Joys of Being An Art Curator
Earlier in my art career I organized exhibitions throughout NYC, NY in galleries, cultural institutions and corporate venues. Now I curate them online. It's been extremely rewarding for me to promote … [Read more...]
How to Invite Members of The Press to Attend and Publicize Your Art Exhibition
Congratulations! You've just received an invitation to have a one-person exhibition. Now, this is the perfect time to invite members of the press to attend and publicize your art exhibition. Let them … [Read more...]
What Artists Need to Know About Galleries, Agents and Art Consultants
Selling your art depends on securing healthy relationships with art business professionals such as gallery owners, agents and art consultants. As you build these relationships it is important for you … [Read more...]
Every Day Should Be International Peace Day
I'm writing this on International Peace Day, September 21, 2022 and cannot help but wonder... why is it only one day a year we have to be reminded to stop and reflect on what we can do individually, … [Read more...]
How to Increase Your Profits As An Artist
Every art business choice you make is either earning you money or costing you money. If you're like me you want to be financially self-sufficient in a creative art career you love. To help you make … [Read more...]
Pantone’s Color of the Year 2024
This page has been moved to Pantone Color Institute Has Announced Its Choice of “Peach Fuzz” for 2024 … [Read more...]
Winning Traits of Successful Artists
In my career I have had the honor of meeting artists from around the world who are at different levels of their art careers. It is immediately apparent which ones have developed the traits and … [Read more...]
It’s A Good Time for Artful Spring Cleaning
No matter what season it is, now it's a good time for artful spring cleaning. Physical and emotional clutter and debris can cloud the creative mind. In this article I suggest some of the areas that … [Read more...]
The 8 C’s in Art Career Success
We know that art education and creative talent alone will not guarantee a successful art career. As an art career coach and artist's mentor I've learned there are certain characteristics successful … [Read more...]
Ways to Place Installation Images of Your Art on Your Website to Increase Sales
One of the most important pages on your website to engage visitors and increase their interest in buying your art is to show images of your art as it looks installed in rooms. Call this page "Room … [Read more...]
Scams Aimed at Artists
Artists Beware of Scammers on The Rise! If you are promoting yourself as an artist, have an email address and/or on social media, chances are you have received emails and messages from scammers who … [Read more...]
Does Your Art Website Pass This Test?
Are you upset that you aren’t receiving as many exhibitions, subscribers, sales, commissions, students and clients as you would like? If not, your art website may be at fault. In this article I offer … [Read more...]
Video on My YouTube Channel
You are invited to watch "The Healing Power of Color" Video on my YouTube Channel! The video features art created by 20 artists from "The Healing Power of Color” 2026 online exhibition which is on … [Read more...]
Dick and Rosanne Are Esteemed Botanical Photographers
Dick and Rosanne are esteemed fine art digital photographers in the botanical realm. Their captivating works of art arouse feelings of being transported into nature’s mesmerizing macrocosm. As viewers … [Read more...]
School of Visual Arts Mentors Program and Exhibition
Students Receive Mentorship From Leaders in the New York Arts Community This article was published in 2020. School of Visual Arts (SVA) in NYC, NY, has been a leader in the education of artists, … [Read more...]
Empowering Your Art Career Goals
How are you doing with your art career goals? Have you surpassed your expectations or are you lagging behind? I hope you haven’t given up. If you've hit a bump in the road, I'm here to help you get … [Read more...]
5 Artist’s Biography Mistakes and How to Correct Them
If you follow this blog you know I consider a properly-written Artist's Biography to be one of the most important art marketing tools. So, I'm delighted to present this article "5 Artist's Biography … [Read more...]
A Positive Future for Maturing Artists
Steps to Take to Restore Optimism and Bring Peace of Mind The artists I have coached over the years come from many different cultural and educational backgrounds and span all different ages -- from … [Read more...]
The Many Rewarding Ways Artists Can Help Charities
Many artists know that when they use their creativity as an instrument to help others in need they feel a sense of providing a worthwhile service. It offers them another outlet for creativity and … [Read more...]
Art Review of Paintings by Ken Marsden, An Extraordinary Watercolorist
It is an honor and pleasure to present this Art Review about watercolors by Ken Marsden, kenmarsden.com. Ken is a masterful contemporary artist whose watercolor paintings emanate an aura of poetic … [Read more...]
The Champion Artist Is An Inspired Realist
This light-hearted article gently pokes fun at some unrealistic artists we all know. It also discusses the qualities and practices that most successful artists possess and affirms my belief that the … [Read more...]
Interview with Ober-Rae Starr Livingstone Board Member of NOAPS
Ober-Rae Starr Livingstone: Award-Winning Artist Ober-Rae Starr Livingstone (ober-rae.com) is an accomplished artist who has been painting for over 40 years. His work can be found in private and … [Read more...]
Launching An Arts Organization Part II
While in art school, I founded Artopia, an arts organization for the purpose of giving fellow artists exposure in exhibitions in public venues. Now, in addition to being an artist advisor for … [Read more...]
How Are You Unique As An Artist?
You'll Find Out When You Answer These Questions! Many artists inform me that they love the challenging exercises I offer them on this website. The list of questions you'll find below is one of the … [Read more...]
How Do You Want Viewers to Respond to Your Art?
Georgia O'Keeffe intention was for viewers to see flowers in a new way. She explained, "When you take a flower in your hand and really look at it, it’s your world for the moment. I want to give that … [Read more...]
Art Pioneers Who Are Changing The World
It's difficult to imagine, but when I started my career as an artist consultant, most artists suffered from being subservient to the power brokers of the art world. Many artists outside the "elite … [Read more...]
Is This Another Art Scam?
(This article was originally written in May, 2019 and was recently updated in 2023.) I recently received an email from an artist informing me that she had sent her artwork to a gallery in Manhattan … [Read more...]
Artists Share How Their Fathers Influenced Their Artistic Pursuits
Artists Share Memories and Pay Homage to Their Fathers and/or Fatherly Role Models This was published in June, 2021 I frequently post questions for my artist friends on Facebook and I always … [Read more...]
How to Write Your Artist Email Newsletter
Perhaps you've read articles by art marketing experts who claim impressive results gained from email newsletters. Or, you may have read the article I wrote on this website about holiday email … [Read more...]
Simple Spring Cleaning Tips for Your Art Website
Are you wondering why your sales and opportunities aren't as high as you would like? The problem may not be your art. It may be as simple as having a website that appears unattractive and functions … [Read more...]
The Pantone Institute Color of the Year for 2025 is “Mocha Mousse”
The Pantone Color Institute, pantone.com, is an extremely valuable resource for artists, interior designers, corporate art consultants and other industry art professionals. When you visit the Pantone … [Read more...]
Resources To Protect Artists’ Health and Safety
As an artist, it is extremely important for you to be aware of your health and safety. You should know about the materials you're using to create your artwork and other physical conditions that may … [Read more...]
The Truth About Fine Art Agents
Let's Dispel Some Myths and Make Way for New Options Every week at least one artist will ask me how and where they can find fine art agents. It is an important topic for most artists I know and … [Read more...]
Do You Have A Memorable Art Tagline that Describes Your Art?
A tagline is short phrase that describes your art as a distinctive, unique and inimitable presence. The best kind of tagline is one that sends an immediate message, captures your target customer's … [Read more...]
Quick Tips For Writing Your Artist’s Statement
Writing your artist's statement may be one of the most essential pieces of writing and yet the most challenging one to do in your art career. And, as your art evolves, you'll be faced with having to … [Read more...]